Digital Marketing Manager(Master Trust Ltd)

  • Digital Marketing
  • Full time
  • 1 month ago

Job Information

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    Salary Not Disclosed Not Disclosed / Not Disclosed
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    Shift Round
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    No. of Openings 10 openings
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    Job Level : junior
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    Job Experience : 4-7Years
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    Job Qualifications Bachelor

Job Description

Company Name:Master Trust Ltd

Designation:Digital Marketing Manager

Location:New Delhi

Experience:4 – 7 years

Qualification:UG :Any Graduate

PG :Post Graduation Not Required

Job Description:Responsibilities

  • Developing and implementing comprehensive digital marketing programs across all digital channels including web, SEO/SEM, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities
  • Working with content marketing and design teams to create suitable content for each stage of a customer s digital journey
  • Reviewing and optimising the design and content of all online assets
  • Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  • Planning and controlling of the digital marketing budget and spend by allocating budgets to different channels
  • Using A/B testing to optimize digital marketing performance
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating reports on the digital marketing portfolio
  • Working on Search Engine Optimization and app store optimization
  • Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement
  • Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights


  • Excellent written verbal communication skills.
  • A minimum of 3-4 years experience in a digital marketing or advertising position
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Strong project management skills
  • Creative thinker and problem solver
  • Experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Salary:Not Disclosed


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